Carmignac
The Risk Managers.
How do you express duality in a single-minded way? K&T did it with a series of iconic visual concepts designed to catch the eye – and tell you very quickly how the brand is different.
Advertising
All marketing materials

Carmignac is one of the most celebrated independent investment companies in Europe. Based at Place Vendôme, Paris, it is well-known for doing things with a certain flair. The Duality of Risk campaign by K&T brought this essential character to the attention of the investment industry, across six different countries in Europe, and parts of Asia.

Whether you like it or loathe it, it is hard to deny that this impactful imagery, and original theme, cuts through the clutter of investment advertising clichés.